THE ARTISTS OF ONE WORLD TRADE CENTER
Curation, Photography Production, Design
Traffic played a pivotal role working together with Artemus (an Edelman Company) in the curation of artworks for One World Trade Center, carefully selecting pieces that would resonate within this iconic space. In collaboration with the talented photographer Michael Mundy, Traffic took the project a step further by capturing intimate portraits of all the featured artists within their studios. These photographs offered a unique glimpse into the creative environments where the artwork came to life. The culmination of this endeavor was a beautifully designed catalog, showcasing not only the curated artworks but also the individual artists behind them, bringing together a visual narrative that celebrated both art and its creators.
Artists included José Parla, who created a 90 ft long painting, the largest to date in a public space in New York City, Doug Argue, Bryan Hunt, Greg Goldberg and Fritz Bultman.
